July 21 – Composing with Social Media

Today’s class is led by Katie – here is her original post IMG_2399

  • Start of class (15 minutes)
    • Discuss findings from close reading
    • Why do you think these patterns occurred?
    • Did anyone find anything similar to another member of the class?
  • Reading time (15 minutes)
  • Discussion part 2 (20+ minutes)
    • What did you find in comparison to the workings of the algorithm?
    • This is an open ended discussion but must be brought back to the question “What does it mean to go viral?”
    • Possibly include clip from Its Always Sunny when Frank tries to make a viral video
  • Writing time (15 minutes)
    • With their reading partners, the class will take the information from the article and compose a Facebook post designed to viral.
    • Choices in method go beyond word analytics, they can also include pictures, video, etc.
    • The subject of the viral post is suggested to be related to one partners’ Advocacy Project
  • Share (Whatever time is left)
    • Class will share their posts and give a short rationale for their choices in method
  • End class 🙂 

[notes from conversation – scroll to 6/21] Things that came up in our conversation:

  • Viewing American class divisions through Facebook and MySpace “Until recently, American teenagers were flocking to MySpace. The picture is now being blurred. Some teens are flocking to MySpace. And some teens are flocking to Facebook. Who goes where gets kinda sticky… probably because it seems to primarily have to do with socio-economic class.”
  • Everything We Know About Facebook’s Secret Secret Mood Manipulation Experiment “So we know it happens. Consider Fiske’s explanation of the research ethics here—the study was approved “on the grounds that Facebook apparently manipulates people’s News Feeds all the time.” And consider also that from this study alone Facebook knows at least one knob to tweak to get users to post more words on Facebook. “
  • “Super Cookies” track you, even in privacy mode “A software developer in London has discovered a string of code that can carry over from your regular session into private mode, rendering privacy mode somewhat useless. For example, let’s say you use a regular browser to shop on Amazon and use Facebook. Then you launch privacy mode to visit a website that deserves more discretion, like a controversial blog.”


  • Read the Contingent Consumer Decision Making section (pages 62-64) and the Research on Contingent Consumer Decision Making (pages 66-69)
  • Create an account on Mpix.com
  • Save 5 completely different pictures on your desktop

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